Content marketing

Smart, optimised copy turns your readers into clients. Before we write a word, we go straight to the source – your customers – to understand their challenges, fears, and desires. Then we distil what they tell us into headlines, body copy, and calls to action that convert.

How? By speaking to their pain points and priorities with total authenticity. Whether your goal is to get their details, get them to subscribe, or get them to hit the buy button, we can help you build that level of trust – and your organic SEO ranking – by positioning you as an authority in your industry.

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We make sure your content is meaningful, specific and fit for purpose

Content marketing

The goal of content marketing is to build trust and brand awareness for your business with your customers. We’ll make sure your content gets seen by the right people, presenting them with information they genuinely care about – because it solves their problem. Once we understand your business, we will identify stories that are newsworthy so we can craft a press release on topics to demonstrate your business authority.

An expert team focused on your business

We have a team of talented copywriters and marketers who have the knowledge and expertise to understand your business niche. We take the time to research your business and discover any keyword or topic opportunities that will help you to build your brand profile.

We will also conduct interviews with you and your customers so we get your authentic voice and understand your USP.

PR and Monthly SEO optimisation

First we brainstorm ideas that will generate leads. Then we build the assets, whether they be whitepapers, checklists, or calculator pages. Once built, these lead magnets will continue to bring in clients day after day. We can also help get you in the news, both to build your brand profile and gain media backlinks.

Once we understand your business, we begin working on increasing your organic rankings through a monthly content plan. We can also create in-depth resources and tools to get your leads flowing.

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Copywriting

Copywriting is more than just crafting words. It’s about understanding the psychology of marketing and the nitty-gritty nuances of persuasion. Creative Content’s team of experienced copywriters know how to wrangle words. Words that build trust. Words that get attention and invoke action. Words that SELL.  

Expert copywriters with years of experience

Need compelling copy that resonates with your target customer? We can help you craft a one-of-a-kind brand story that positions your business offer in a direct and personal way. Our content marketing strategists are creative gurus with keen insights into the minds of consumers and business operators.

No matter what your industry, we’ll help you discover the ‘secret sauce’ that sets you apart from the competition.

Authentic copy that gets results

Smart, optimised copy turns your readers into clients. Before we write a word, we go straight to the source – your customers – to understand their challenges, fears, and desires. Then we distil what they tell us into headlines, body copy, and calls to action that convert.

How? By speaking to their pain points and priorities with total authenticity. Whether your goal is to get their details, get them to subscribe, or get them to hit the buy button, we can help you build that level of trust – and your organic SEO ranking – by positioning you as an authority in your industry.

Get in touch now

Learn about our copywriting

Technical writing

Niche industry? Complex products or services? No problem. Our team has covered everything from asphalt control systems to telematics and propeller designs. Before we write anything, we spend time learning about relevant topics from industry insiders and the experts on your team.

When getting the details right counts...

The goal is to take technical details and make them understandable to your audience. We know how to ask you the right questions to structure your content clearly. This means we make sure your content has the right context for your readers which will help to transform complex ideas into understandable information.

How quality content converts

Consumers won’t buy into something they don’t understand. Improve the readability of your copy and sales will follow. We convert dull lists of features and technical specifications into compelling and informational copy. We can then create eBooks, brochures, articles and presentations.

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Our Copywriting clients

They are great at coming up with ideas for new content. Theresa goes beyond the surface level stuff and really digs deep to understand what our company is about and what our audience is looking for.”
Phoebe Finnigan
EROAD
Creative Content got our message right. They helped us clarify our message and the way that we speak to our market. We’ve gone to market with our new marketing messages and its positive and fresh and bringing in leads”
Ed Hayes
Connect Outsourcing
The team at Creative Content are always willing to explore new and different ideas and I’ve always placed my trust with them. The content they have produced for me is fantastic, and I can’t find any fault with it
Aaron Martin
NZIL

Ready to discuss your content?

Contact us to discuss your brief and learn more about our content marketing services.

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